Trends in television

BARB has been maintaining the quarterly Trends in Television report (previously published by the IPA) since the first quarter of 2010.

From 2011 the report is being published annually.

The 2013 annual report is available to download below.

Trends in Television contains data for the audience to total TV covering average daily hours of viewing and average weekly reach for 11 audiences, homes universes by platform, trends in audience share for 20 broadcast groups (those with 4 or more channels) and trends in share of impacts (individuals) by sales house.