Viewing data Quarterly channel reach

These quarterly reports provide the average weekly, monthly and quarterly reach for all BARB reported channels for 5 audiences; Individuals 4+, Adults, Adults 16-34, ABC1 Adults and Housewives. These reach figures show how the reach of a channel increases over a period of time.

The reach for each channel is based upon the viewer watching 3 or more consecutive minutes.

To feature in the report, the channel must have been reported for the full quarter. If a channel becomes or ceases to be a BARB reported channel during the quarter, it will not be listed.

The latest quarterly report (October - December 2013) is available to download below and to BARB users who have logged in, in Excel format. Channel reach on a week by week basis for all reported channels is available in the Total Weekly Viewing summary.