Universes

The basis of the universes for the 60 BARB reported audiences are derived from the Establishment Survey and calculated on a monthly basis.

BARB universes – monthly

In the table below, the current month’s universes are available for 30 different audiences.

There are two different universes: TV homes and TV and/or broadband homes. For more on these universes, please see the multiple-screen viewing FAQs

NetworkTV homes - Jan 2020 (000s)TV and/or broadband homes - Jan 2020 (000s)
HOMES2692028045
INDIVIDUALS6055062755
ADULTS5109353038
Adults 16-2460336516
Adults 16-341428515412
Adults 35-541672017339
Adults 55+2008820287
ABC1 Adults2843729572
C2DE Adults2265623466
MEN2517426243
Men 16-3471977794
Men 35-5481938545
Men 55+97849904
ABC1 Men1389714492
C2DE Men1127711751
WOMEN2591926795
Women 16-3470887618
Women 35-5485278794
Women 55+1030410383
ABC1 Women1454015080
C2DE Women1137911715
HOUSEPERSONS2692028045
Housepersons 16-3447705344
Housepersons 16-4491529989
Housepersons 35-5494419852
Housepersons 55+1270912895
ABC1 Housepersons1438315103
C2DE Housepersons1253712942
Housepersons with Children70147231
CHILDREN 4-1594579717

BARB universes 2019/2020

BARB universes are available in Excel spreadsheets to download.