The UK Television Landscape Report

Device access

28 May 2020

The Establishment Survey considers devices on a household level, so if any member of a household owns a device, then every member of that household is considered to have access. The one exception to this is mobile phones (including smartphones), which are considered to be individual devices, so if a household member owns a mobile phone, other members of the household are not considered to have access. For consistency, these data are for individuals.

Overall device trends continue, with the number of individuals with access to a smart TV up over 1.6 million to 37.7 million in Q1 2020. This is now approaching the level who have access to a DVR.

Most of the other device types are stable, although the number of individuals with access to a games console is up just over 3% in the quarter, to just under 26 million.

*Any computer includes laptop and desktop PCs and Macs as well as any notebooks or tablets, e.g. iPads, but not mobile phones.

Note: Due to the COVID-19 outbreak, all face-to-face interviewing for BARB’s Establishment Survey was suspended on March 17th 2020. This means that BARB will not be able to report Q2 2020 Establishment Survey data. Subject to government guidance and ongoing discussions with our contractors, we are looking to resume Establishment Survey interviews from Q3 2020.