BARB Explained: Lifestyle Insights What do we know about our panellists, and how does this additional information relate to their television viewing patterns? + Read more
BARB Explained: Dynamic targeting How can BARB customers use dynamic targeting groups for more in-depth interrogation of our data? + Read more
BARB Explained: Collecting device data BARB Explained: How we collect device-based census data + Read more
BARB Explained: Collecting panel data BARB Explained: How we collect viewing data from the BARB panel + Read more
BARB Explained: Broadband-only homes What are broadband-only homes and why are they now included on the BARB panel? + Read more
BARB Explained: Timeshifted BVOD viewing How broadcaster video-on-demand viewing is included in our programme audience figures + Read more