This report contains reach, share and time spent viewing data based on the following definition of television viewing (hover over for definition):
The report is sorted by share. Share is determined based on Total Identified Viewing to four screens which includes viewing to total broadcaster, SVOD/AVOD and video-sharing platforms. Viewing is counted as taking place at time of viewing.
Weekly reporting is available to subscribers who are logged in.
A note on calculations applied to this report:
All data in this report are based on the Multiple Screens Network Panel comprising all TV-homes plus broadband-only homes that are capable of watching streaming services on non-TV devices.
Prior to 28 July 2022, Total Identified, Total SVOD/AVOD and Total Video-Sharing viewing were based on the Online Multiple Screens Network Panel which represented the same population as the Multiple Screens Network but excluded homes in the sample that were not yet reporting their streaming via Barb’s router meter.
Effective December 2024, on-demand viewing data for PCs, tablets and smartphones is reported directly to the online platform where the content was viewed, rather than being allocated to the broadcaster who owns the content as was previously reported. Additionally, the methodology for defining viewing day and calculating reach metrics were updated, which produces small differences if compared directly with the methodology used previously
Starting from November 2025, viewing is reported based on both 4 Screens and TV Sets. Reports published before this date were based solely on 4 Screen data.
Source: Barb.