Monthly Viewing Summary

Where * is shown, the figures are small but not zero.

Data is for All Individuals aged 4+ against Multi-Channel Universe.

In October 2023, there was an average of 247 minutes of total identified viewing per day, more than 20 minutes higher than September’s 226 minutes.

The monthly viewing summary includes the monthly reach and share of viewing for broadcaster groups and SVOD/AVOD services that account for more than 0.5% of total identified viewing.

In October, long-running entertainment hits Strictly Come Dancing (BBC1) and The Great British Bake Off (Channel 4) were joined by the return of another entertainment juggernaut, Big Brother, on ITV1.

Dramas also proved popular, such as Payback and Three Little Birds on ITV1 and Channel 5’s All Creatures Great and Small and The Good Ship Murder. Boiling Point and Jimmy Savile docudrama The Reckoning on BBC1 and Channel 4’s factual drama Partygate also drew in audiences.

Sports fans were spoilt for choice with the Rugby World Cup on ITV1, International Football on Channel 4, and the Cricket World Cup, Premier League and Qatar, USA and Mexican F1 Grand Prix races on Sky.

Meanwhile, natural history returned to screens on two platforms, with Planet Earth III drawing viewers to BBC1 and Life on Our Planet launching on Netflix.

Netflix also had success with its documentary series Beckham, the first episode of which attracted 3.8 million viewers, placing it 18th in the top 50 programmes across all channels and services for the week of launch.

On Amazon Prime Video, viewers were drawn to the Keanu Reeves-starring John Wick franchise, including film John Wick: Chapter 4 and spin-off series The Continental: from the World of John Wick, as well as superhero series Gen V.

And on Disney+, audiences tuned in for the second series of Loki and Welcome to Wrexham, the third series of Only Murders in the Building, animated film Elemental, and some Halloween fun in Haunted Mansion.

* Total Identified Viewing – includes viewing to total broadcaster; total SVOD/AVOD and total video-sharing platforms across four screens. For tagged services this includes any streaming regardless of whether it was through the home WiFI network. For SVOD/AVOD and video-sharing platforms this only includes viewing through a home’s WiFi network. Viewing is counted as taking place at time of viewing.