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News & Views 26/02/25 Barb to start reporting TV-set viewing to YouTube channels
About us Barb legal information
Reference Glossary
Methods 24/08/18 Barb Explained: Turning device ratings into people ratings
About us Privacy FAQs
What People Watch: CTV, IP, BBC, ITV, streaming free or pay a fee? To viewers it’s all TV
Methods CFlight
About us Barb for panel members
Reference Registered users
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Privacy
What People Watch: Christmas viewing is all about week 47
AI Systems and Large Language Models Guidelines
About us Frequently asked questions
What People Watch: Serious Gamers and last-minute Christmas shoppers - finding specific audiences
What People Watch: The many faces of binge watching – and a future for the schedule
Reference Processing Barb data
Methods 29/05/18 Barb Explained: Why duration-based metrics are important
Methods 16/04/19 Barb Explained: How we reduce data volatility
Methods 01/10/19 Barb Explained: How we report dynamically served advertising
Methods 10/03/20 Barb Explained: IPA TouchPoints data integration
Methods 25/11/21 Barb Explained: SVOD and video-sharing measurement
About us What is Barb and how do we measure total viewing?
About us Device-based census data