Barb Briefing: Innovation Roadmap Update Posted on 8 June 2023 by Jessica Bromley As the industry’s standard for understanding what people watch across all platforms and devices, we’re exploring a variety of new and innovative methods to expand our definition and measurement of total viewing – and at our Barb Briefing: Innovation Roadmap Update, we told our clients all about them. We discussed the range of initiatives that […]
What People Watch: Event TV Posted on 30 May 2023, updated on 8 June 2023 by Jessica Bromley What People Watch: Event TV
Q1 2023 Establishment Survey data Posted on 30 May 2023 by Jessica Bromley Q1 2023 Establishment Survey data
What People Watch: Children's viewing Posted on 27 April 2023, updated on 15 May 2023 by Jessica Bromley What People Watch: Children’s viewing
Barb upgrades Advanced Campaign Hub Posted on 26 April 2023 by Jessica Bromley Barb upgrades Advanced Campaign Hub to enable advertisers and agencies to plan genre-based campaigns and sponsorship on BVOD services
What People Watch: Clarkson's Farm Posted on 29 March 2023, updated on 15 May 2023 by Jessica Bromley What People Watch: Clarkson’s Farm
The Media Leader: Barb on fit-for-TV Posted on 21 March 2023 by Jessica Bromley The Media Leader: Why Barb will keep brand safety standards baked into ‘fit-for-TV’ model
asiCast: ‘Fit for TV’ – Justin Sampson Posted on 8 March 2023, updated on 8 March 2023 by Jessica Bromley asiCast 155: Fit for TV – Barb Audiences expands its scope
Matt Laycock comment for Broadcast Posted on 2 March 2023, updated on 15 May 2023 by Jessica Bromley Matt Laycock: Data on shows’ streaming performances can offer valuable insight
Barb appoints Head of Data Science Posted on 27 February 2023, updated on 1 March 2023 by Jessica Bromley Barb appoints Khaled El Serafy as Head of Data Science