What People Watch articles

TV set viewing: Euro 2020

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This time we look at some of the early viewing data from the delayed Euro 2020 international football tournament. But first, our regular update on the latest weekly trends. TV set viewing to […]

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Box-set viewing

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This week, we look at how BARB data can be used to understand box-set viewing. But first, our regular update on the weekly trends. TV set viewing to BARB-reported channels The return to […]

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Sports news viewing

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This week, we look at how the big sports news story of the week has delivered viewing. But first, our regular update on weekly viewing trends. TV set viewing to BARB-reported channels Viewing […]

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What People Watch: Device-viewing trends

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This week, we look at how device-viewing trends in March have been influenced by programming events. But first, our regular update on weekly viewing trends. TV set viewing to BARB-reported channels Compared to […]

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What People Watch: Viewing by ethnicity

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This week, we look at viewing by different ethnic groups. As we move through March into April, we have reached the point at which overall weekly viewing trends in the current lockdown can […]

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What People Watch: Lockdown genre trends

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This week, we look at how trends in genre-viewing differ between current and previous lockdowns. TV set viewing to BARB-reported channels As suggested by the earlier live figures, consolidated 7-day viewing to BARB […]

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What People Watch: YouTube viewing

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. This week, after our regular look at viewing levels in lockdown, our featured topic is on the YouTube viewing data that are coming from BARB’s rollout of router meters into our panel of […]

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What People Watch: Viewing by age group

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. In the last edition we looked at an aspect of viewing among younger audiences, this time we look at overall viewing across all age-groups. TV set viewing to BARB-reported channels Seasonal viewing trends […]

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What People Watch: Viewing by 11-16s

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. In this edition we look at how younger viewers are once again changing their viewing patterns in lockdown, as well as our regular look at viewing trends overall. TV set viewing to BARB-reported […]

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What People Watch 2021: Total TV set use

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. With a national lockdown now in place, this edition shows how viewing patterns have started to change once more, as well as taking at look at some viewing trends from December, traditionally the […]

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What People Watch: Non-TV device viewing

Welcome to a new edition of What People Watch, a series exploring different aspects of how UK audiences are watching television now. In the third edition of What People Watch we looked at how non-TV device viewing was faring during the early part of national lockdown. In this edition, we update these figures to show […]

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What People Watch: Regional lockdown

Welcome to What People Watch, a series exploring different aspects of how UK audiences are watching television now. This edition revisits regional differences to see how the local lockdown in the north of England has impacted viewing, as well as taking a broad overview of viewing by month since the start of the public health […]

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