Update: Project Dovetail Project Dovetail has become synonymous with Barb’s development strategy. The objective is to deliver robust viewing data across platforms and devices. The strategic context is set by the increasing fragmentation that is brought on by the growth of timeshift viewing, new on-demand services, content distribution through the internet and the advent of dynamically inserted advertising. […] + Read more
How can I get Barb data? There are two ways to access Barb data. You can either subscribe to our services or go through a Barb registered data processing bureau. Existing Barb clients can also access data through the Barb API. Barb Registration and Subscription Tariff Barb registered data processing bureaux These companies are registered with Barb to provide data and […] + Read more