Understanding Viewers in the 2020s Posted on 15 November 2019 by Jessica Bromley Catch up on the highlights and presentations from Understanding Viewers in the 2020s
Barb Explained: Dynamically served ads Posted on 1 October 2019, updated on 15 May 2023 by Jessica Bromley How we report dynamically served advertising
Watching the Women's World Cup Posted on 6 August 2019 by Jessica Bromley Women’s World Cup ratings analysis
Barb Explained: The role of the panel Posted on 30 July 2019, updated on 15 May 2023 by Jessica Bromley Why is the Barb panel central to our television audience measurement system?
Barb commissions Kantar's router meters Posted on 11 June 2019 by Jessica Bromley Barb has commissioned Kantar to install its router meter technology into the Barb panel of homes.
Barb Explained: The BVOD services report Posted on 10 June 2019, updated on 15 May 2023 by Jessica Bromley What is the BVOD services report?
Barb Explained: Dynamic targeting Posted on 25 April 2019, updated on 15 May 2023 by Jessica Bromley How can Barb customers use dynamic targeting groups for more in-depth interrogation of our data?
Barb Explained: Reducing data volatility Posted on 16 April 2019, updated on 15 May 2023 by Jessica Bromley How do we reduce data volatility?
Barb in the 2020s Posted on 4 April 2019, updated on 5 November 2019 by Jessica Bromley This article by Justin Sampson, our Chief Executive, was first published in Mediatel Newsline on April 4th 2019.
Barb issues invitation to tender Posted on 4 April 2019, updated on 5 November 2019 by Jessica Bromley Barb has issued an invitation to tender for two of its main research contracts.