What People Watch: News channel reach Posted on 31 March 2020, updated on 15 May 2023 by Jessica Bromley Barb’s new series What People Watch explores different aspects of how UK audiences are watching television now.
Barb: A message from the Chief Executive Posted on 25 March 2020, updated on 6 April 2020 by Jessica Bromley A message from Justin Sampson
Barb Explained: TouchPoints integration Posted on 10 March 2020, updated on 15 May 2023 by Jessica Bromley Find out more about the benefits of the Barb and IPA TouchPoints integration and the new types of analyses that can be conducted.
Barb and IPA TouchPoints integration Posted on 10 March 2020 by Jessica Bromley Barb has today launched an integration with IPA TouchPoints.
Barb Explained: New content ID system Posted on 19 February 2020, updated on 15 May 2023 by Jessica Bromley Why has Barb introduced a new content ID system?
Barb Explained: Multiple-screen reach Posted on 21 January 2020, updated on 15 May 2023 by Jessica Bromley A guide to Barb’s new reporting of unduplicated programme reach and time spent viewing across three screens.
Barb launches multiple-screen reach Posted on 21 January 2020, updated on 5 July 2021 by Jessica Bromley Barb has begun to report unduplicated programme reach and time spent viewing figures across multiple screens.
What we know about PL viewing on Amazon Posted on 6 January 2020 by Jessica Bromley This article by Doug Whelpdale, our Insights Manager, was first published in Mediatel Newsline on January 6th 2020.
Understanding Viewers in the 2020s Posted on 15 November 2019 by Jessica Bromley Catch up on the highlights and presentations from Understanding Viewers in the 2020s
Barb Explained: Dynamically served ads Posted on 1 October 2019, updated on 15 May 2023 by Jessica Bromley How we report dynamically served advertising