Barb bulletin September 2009

Author: Jessica Bromley

Future scenarios update

In April 2006 Barb presented “UK Television Outlook – A View Into The Future” which looked at the changing TV environment and provided a range of scenarios, including new ways of viewing TV. Barb has revisited these scenarios and provided an updated set. A condensed version of Barb’s findings is in the March 2009 Barb […]

Steps made in reporting ondemand content

The Barb system has, since 1991, reported 7-day timeshift viewing from broadcast transmissions as part of consolidated viewing figures. Initially this was via VCR playback, but in 2006 the incorporation of Sky+ DTR (Digital Television Recorder) playback commenced on the same basis. A multi-million pound rollout of AGB Nielsen Media Research’s Unitam meter from 2006 […]