Broadband measurement working group

Author: Jessica Bromley

Next stage of procurement process

Barb (Broadcasters’ Audience Research Board) has entered Stage Two in its formal tender process for new research contracts required from 2010. Seven separate companies have been issued invitations to tender. Twenty-four proposals from 12 different organisations were received in December 2006 for the first stage of the process – the ‘request for proposals’. Final tenders […]

Proposals for new Barb service

Barb’s deadline for the Request for Proposals from potential suppliers passed at noon on Friday 15thDecember. Barb is encouraged by the response to the RfP process having received 24 proposals from 12 different organisations. In the Request for Proposals, Barb emphasised some issues for the future that are anticipated to be addressed. Whereas once viewer […]

Barb marks 25 years of TV reporting

August 1st marks the 25th anniversary of the start of television audience reporting in the UK by the Broadcasters’ Audience Research Board (Barb), in 1981. Barb was founded by the BBC and ITV companies. The two then started to use Barb’s independently produced industry-standard television audience figures rather than the separate viewing estimates they had […]